Top U.S. Road Trip Routes for Motorcycling

Graham Zahoruiko Routes in US

Planning for an epic road trip across the United States on the back of a motorcycle? Nothing is more liberating than traveling through America on a motorcycle as you experience that thrilling sensation course through your veins and the open winds on your face. Here are the top recommended bike routes and destinations that you’ll enjoy as you map out your next big adventure.

Nature’s Wonders: Beartooth Highway

Feeling overwhelmed by the rigors of your daily routines? Take a breather and spare a couple of hours to immerse yourself in the wonders of nature as you weave your way through the curvaceous bends of Beartooth Highway’s rugged terrains on your bike. The 68-mile scenic route begins at Red Lodge in Montana, leading you through the iconic Custer and Shoshone National Parks as you ride up the 10,947 foot-long Beartooth Pass and end at Yellowstone National Park in Wyoming.

The Journey of a Lifetime: Route 66

A biker’s ultimate dream: the chance to embark on the 2,200-mile, Chicago-to-Los Angeles journey, navigating your way across six states via one of the nation’s original highways. Make a pit-stop at one of the numerous biker-friendly sites along Route 66 and replenish your energy with delicious pies and Route 66 highway nostalgia.

Defy the Odds: Tail of the Dragon

An iconic landmark, U.S. 129, aka Tail of the Dragon, has cemented its place at the pinnacle of biking destinations within the United States. The Tail of the Dragon comprises of a whooping 318 hairpin curves within an 11-mile intersection that spans between North Carolina and Tennessee. This route is a paradise for daredevil bikers and inquisitive tourists seeking to challenge their riding abilities.

Are you Ready For It? Going-to-the-Sun Road: Montana

Theme parks are so overrated when you can experience a similar rush of adrenaline as you escape from the reality on this thrill-seeking biking adventure. Disclaimer: like a tumultuous, topsy-turvy rollercoaster. This route is definitely not for the faint-hearted as this unpredictable route brims with more sharp-turns than the average Hollywood melodrama as it continuously winds you up to the 6,646 foot summit at Logan Pass in Montana. It should be noted that Going-to-the-Sun Road is only available during the summer and you should always check weather conditions before venturing out on this path.

Planning to embark on a biking expedition may seem somewhat unconventional, but hey, you only live once right? Of course, it is of utmost importance that you ensure necessary safety precautions are taken to prevent unwanted incidents from occurring. But don’t let unknown possibilities deter you from experiencing life’s infinite possibilities on a classic motorcycle adventure.

Harley Davidson Markets Towards Millennials and Trademarks “Bronx”

Graham Zahoruiko Updating Brand Marketing

 

The stereotypical demographic of motorcyclists reflects on middle-aged men with a little bit of a wild side. They enjoy the open road, average the age of 45 and probably have some sort of black clothing such as a leather jacket or boots. The gray-haired motorcyclists is a trend seen across the United States doesn’t seem too concerning, however, it poses a major threat to the motorcycle manufacturing industry. What happens when all of the middle-aged motorcyclists become too old to ride? Statistics show that there just isn’t enough “young blood” making motorcycle purchases, so Harley Davidson recently began a millennial marketing campaign.

 

To combat the rise in age of the average motorcycle rider, Harley Davidson is marketing towards millennials in order to get younger people to ride. Gearing their marketing and products towards a younger generation, Harley knows what the younger generation wants: speed, performance, and style just to name a few. Targeting this new demographic, rather than “bigger and better”, Harley Davidson is launching smaller, more affordable models.

 

With a vast majority of millennials being in debt or unable to grow their savings, these affordable models are enticing to this age group. Most of the competition is struggling to keep sales up, while Indiana sales are soaring. With its entry-level cruisers, the bikes from this affordable brand showcases a sleek, modern design that still ties in the brand heritage. All this to say that Harley Davidson has a lot of room to overcome this competition. Especially with lower models starting at $12,000, Harley is working towards becoming more affordable for this younger generation.

 

In order to stay relevant as a brand and attempting to outshine the competition, Harley Davidson trademarked the name “Bronx” through the U.S. Patent and Trademark Office. Changing direction from more localized name from their headquarters in Milwaukee, Harley Davidson treks all the way to the popular New York Borough, The Bronx. With a much more “big city” vibe, we all have to wonder what Harley plans to do with this new patent name.

 

Some figure this new name will shine to be a new model. Gearing towards a more street style, city rider, this could change the game for motorcycling demographics. However, Harley already launched its 2018 lineup of models, silently discontinuing the V-Rod.

 

As Harley Davidson is undergoing some major changes for its brand, we can’t help but expect some excited things from this brand in the upcoming year.